The Ease of Promotions !

Well, a lot spoken on website promotions and a lot read on this topic but I rarely come across people who seem to follow them in totality.
Whatever maybe their reasons for not going on it 100%, the fact stays that some wonderful things are for free, believe me !
Allright let me number a few for you :)
1. Write authentic Articles which establish you first as a professional and the site you are working on as "serious" on its business. Ezine is another wonderful platform for you to have this strategy going great. Work on this diligently and you would have the great outcome very soon.
2. Link Exchanges which if relevant and well studied before approvals are a great way to promote a site.
3. Participate actively in forums and blogs but avoid spamming. Every word which you write there is worth a million hits (world wide!)...
4. Emails...emails? how can one promote a site with emails and avoid the unwanted "Spammer" tag?...Well put your site URL below your signatures in the office mails you send out and get your subordinates do the same with their mails too, [don't at any point work on site promotion through Emails]. Doing this correct just puts in the "importance" and "official" tag on the site and gets hits from the prospective visitors.
As it comes with experience, SEO is all about optimizing one's efforts and time to get results fast (but through the correct way) and here are no shortcuts in "clean" jobs :)

+1, Would You Like It !!

I recently came across this new feature Google is about to include. They are calling this "+1" while some people say this is inspired from Facebook "Like" button.
What this +1 is that a visitor on Google would see a +1 button along all the Google search results that one does. Now if one likes (or finds) a particular site/s relevant or useful or good they can hit the "+1" button and this gets displayed to all the Google Contacts one has. This also gets displayed to all other users running similar searches on Google.
In effect what this means is that a visitor's contacts get to know what/which particular site their contact found useful while to the other visitors on Google this could be just something like a guide or a user/visitor rating :)
There are similarities between Facebook "Like" button and Google "+1" where the friends get to know what one "liked/+1ed" but the similarities end here only (for now) ;)
Google is a search engine and Facebook is not. Google would display the "+1s" publicly (for obvious reasons) and Facebook does not.
There are also words going around that Facebook is progressing fast on their plans to have their own Search Engine but till the time this does not happen the "Like" and "+1" are distinct things for the simple reason that Google (i.e. Search Engine) is ever evolving and has to decide on "how" to consider visits/site hits based on Facebook "Like" button...for site ranks,listings etc...
This seems to have been the reason that Google understands well and has included its own "+1". This is more like let the people decide what they like !! :)

More details at: http://www.youtube.com/watch?v=OAyUNI3_V2c